Introduction to Literary Ministry (Part 2):
Internet Ministry
In the first part of this article,
we gave an overview of literary ministry as well as introduced the print
presentation of the written content. In this second part, we focus on the web
presentation—a medium through which the church can share content and
communicate with users worldwide.
Why conduct the ministry on the internet?
The internet has a wide reach
There are now over 880 million
internet users. That is about 14% of the world population! And the number of
internet users continues to grow.
The internet presents a great opportunity for
outreach
A study done on American internet
users indicates that 30% of internet users in America have looked for religious
or spiritual information online. Although the percentage would probably vary if
applied to internet users worldwide, it gives us insight into the great
opportunity for sharing the gospel on the internet.
The internet is 24/7
Anyone anywhere in the world who
has internet access may visit the church sites. In that sense, the doors of the
church are always open to visitors.
The internet offers an interactive experience
Users who visit a site can easily
pick and choose the content that interests them most. They can also search for
a specific piece of content, submit questions and comments, and have a dialogue
with representatives from the church.
The internet facilitates information sharing
From the International Assembly
down to local churches, members and workers in the church can share all sorts
of information online, such as news, prayer requests, reports, guidelines,
contacts, and meeting minutes. This greatly facilitates communication,
increases mutual support, and reduces duplication of work.
Internet Ministry Program (IMP)
The International Assembly, seeing
the importance of the internet as a tool for conducting church ministry, began
an initiative in the late 1990’s called the Internet Ministry Program, a.k.a.
IMP. The intent of this global initiative was to mobilize TrueJesusChurches around the world to extend
their ministries to the internet. In reaching this goal, the IMP team needed to
address some challenges and define clear objectives.
Challenges
Lack of unified presence
Within a few short years, the World
Wide Web quickly became one of the most popular publishing medium for
businesses and organizations. Many fervent and technically savvy general
assemblies, local churches, and individual members wasted no time and launched
sites to evangelize and to share information about their respective churches.
Most of them had similar content but widely different designs. Soon, it became
obvious that the True Jesus Church as a whole needed to have one single unified
presence on the web to avoid confusion for online visitors and to establish a
strong global identity for the church.
Uneven resources
Although churches with sufficient
technical and financial resources were able to build robust sites and online
tools, churches that had no such means could not even begin building a simple
site. Consequently, sites were available only in languages represented by
stronger churches (such as English, Chinese, and Korean sites) while language
sites that were just as needed (such as Spanish, German, and French sites) were
absent.
Duplication of effort
When local teams worked
independently, not only did the sites lack a unified identity, much time was
wasted. Countless hours of programming and content-creation turned out to be
duplication of work because there was no global collaboration.
A New
Generation of Sites
Starting in July of 2004, the IMP
team rolled out a new generation of sites with the following features:
·
Unified identity: using a template-driven
approach, all language sites can now share a consistent look and feel
·
User-friendly content management: authors with
little technical knowledge can now publish and maintain content
·
Audience specific: one set of sites (evangelical
sites) for reaching out to the public, and one set of sites (members sites) for
nurturing members and empowering them for service
Evangelical Sites (www.tjc.org)
Target
audience
General public and people seeking
for the truth of salvation
Languages
Completed: English (completed and
launched in July 2004)
In progress: Chinese, Spanish,
French, Japanese, Korean, Indonesian
Content
How Jesus meets our spiritual
needs; the basic beliefs of the True Jesus Church; personal stories of how
people’s lives were touched by God; facts about and history of the church;
devotionals, articles, and Q&As for readers who
would like more in-depth knowledge about God and the church’s beliefs;
subscription offer to the church’s monthly e–newsletter; contact information of
churches worldwide
Current Site Statistics of English site
·
Approximately 5,000 to 7,000 unique visitors per
month
·
15 publication requests per month
·
30 inquiries per month
·
40 e-newsletter subscriptions per month
Members Sites (members.tjc.org)
Target
audience
True Jesus Church members
Sites
·
Global sites in various languages
·
Country sites (sites for general assemblies and
coordination centers)
·
Region sites (sites for regions within a
country)
·
Local church sites
Languages
Completed: English global site
(completed and launched in July 2004); a number of country sites and local
church sites in various languages
In progress: Chinese, Japanese,
Korean, Indonesian, Malay
Content
Christian living articles,
devotionals, testimonies, news, prayer requests, event calendar, church
information, e-library of multimedia content
Site Tools
With the appropriate permissions,
content contributors may share documents and pictures, create and manage lists,
conduct surveys and online discussions, and publish new web pages easily
The Word
Went Out
As the True Jesus Church began to
share the complete gospel of Jesus Christ with the world through the internet,
God also opened the doors of the gospel. Many came to know about the church and
expressed the desire to learn more. We would like to share with you a few
stories of God’s blessings and some feedbacks from site visitors over the
years.
·
A pastor in Korea belonging to a particular
denomination visited www.tjc.org and established contact with the church. The
church sent him a copy of the “Essential Biblical Doctrines,” which helped him
gain a good understanding of the church’s basic beliefs. Realizing that he had
found the true gospel of salvation, he was baptized into the True Jesus Church.
·
Tom, who lived in Oregon, U.S.A, was looking for the body of
Christ that preached salvation according to the Scriptures. He was overjoyed
when he found out about the True Jesus Church and visited the church site in
2002. After carefully studying the church’s teachings, he contacted us.
“I came across this web site while searching to
confirm some of my feelings about my present walk with the Lord… My wife and I
are living in CoosBay, Or.
We are very interested in the True Jesus Church because of your simple belief
in the Bible. We have just left a large apostolic org. because of our desire to
follow Jesus.”
Both Tom and his wife were later
baptized into Christ in the True Jesus Church.
·
In 2003, a pastor from Nepal contacted the church by email
after visiting www.tjc.org. Through further communication and follow-up,
ministers of the True Jesus Church in Malaysia were sent to bring the
complete gospel message into that country. The Holy Spirit led people to the
Lord, and new groups of believers from various locations also came in contact
with the church.
·
In 2002, a Christian group called Église de Jésus-Christ (EJC) in Congo contacted us by email, eager to embrace
the complete gospel proclaimed by the TrueJesusChurch. After more than a year of email
communication, the church sent a minister into Congo to meet with their
representatives and preach the truth to their congregation. After thorough
discussion of the truth with our minister, three of EJC’s
ministers determined to receive the correct baptism taught in the Bible. The
Lord worked mightily during the missionary trip, and over 260 people were born
again through baptism into Christ. To this day, the outreach work in Congo
still continues.
Inquiry
Excerpts
“….I have 60 pastors
and 115 churches in Pakistan….We
welcome you to preach and teach in Pakistan. We can arrange a crusade
and seminar….”
“I wonder if there are TrueJesusChurches
located in Indiana? If so, where are
they? I would like to attend one.”
“Would you please come into Tanzania
to minister for conference/
crusade 2004? Also, I would like to welcome you to open your church ministries
in our country very soon and I will serve as your host…. May our lord Jesus
richly bless you.”
(As a result of inquiries like
this one, the church has been sending ministers into Tanzania to conduct evangelical services
and baptize converts.)
Community Outreach
Purpose
What happens when people show
interest in what they see on the web sites? Where do they go next? This area
would be the job of the community outreach volunteers (COV). Following up with
inquiries received through the site is one of the major responsibilities of the
IMP, and the church has developed an infrastructure and a set of guidelines to
carry out this important work.
People
Computer programs cannot answer
questions about faith. So the church needs a global network of COVs—workers who are dedicated to helping seekers find what
they are looking for and guiding them to the church. We are currently in the
process of building and strengthening a global network of COVs
to handle all inquiries efficiently and effectively.
Tools
The IMP has adopted an online
system to help route and manage incoming inquiries. The system tracks the
history of each inquiry, the people who have handled the inquiry, and its
responses. This ensures that each seeker’s questions and needs are sufficiently
addressed in the process of communicating with the church.
What is Ahead?
Provide richer content
Whether in telling the public
about Jesus Christ, sharing our beliefs with people of other faiths, or
providing spiritual nourishment to believers, it is crucial that the church
sites continue to have inspiring and timely content. Therefore, literary ministry
teams around the world are working to develop richer content for the sites.
Training COVs
As the number of inquiries from
the sites increases, we will need more workers who are able to respond to them
effectively. The church needs to continually equip new workers for this task.
Develop new tools
If resources permit, so much more
can be and should be done through the internet. With the help of volunteers,
the church hopes to further utilize the latest online technologies to help the
ministry. Online members database, forums, distance-learning, event management
systems, project management tools, etc will all contribute to the advancement
of church work.
Help Wanted
Prayer
Support this ministry with your
daily prayers. Ask the Lord to open doors and lead more people to His fold.
Pray to the Lord to touch the hearts of His people to join the ministry and to
be built up by the ministry.
Content
We need writers to take part in
this ministry. If you have been given the gift of writing, we urge you to
contribute devotionals, articles, testimonies, etc, both to share the gospel of
Jesus Christ and to strengthen the faith of believers. We also need volunteers
who can create, digitize, upload, and index content of all types. If you would
like to be involved in this aspect of the ministry, please email us at
content@tjc.org.
Development
If you have training in computer
programming or IT, the desire to serve in this area, and the commitment to
dedicate some personal time to the ministry, you can become a great asset to
the IMP.
Promotion
“Faith comes by hearing” (Rom
10:17). People cannot accept the complete gospel entrusted to the True Jesus
Church if they do not even know about it. We need you to tell your family,
friends, and coworkers to visit www.tjc.org. If you have the skills and
knowledge to promote the church sites to the rest of the world, please put them
to use for the Lord and let us know that you would like to help.
Finance
The funding for the internet
ministry comes from God-loving volunteers who desire to take part in the
ministry. We hope that you can also become one of them. Your financial
contributions will help expand the ministry and pay for the high costs
involved.
To contribute to the ministry,
please make your checks and money orders payable to True Jesus Church and
specify that the offering is for the purpose of Internet Ministry. You may also
ask your local church treasurer to send the contribution on your behalf.
Send the contribution to:
Attn: Department of Literary
Ministry
True Jesus Church
314 S. Brookhurst St. #104
Anaheim, CA92804
U.S.A.
Tel: (714)533-8889
Fax: (714)533-0888
Questions? Suggestions?
Do you have questions or
suggestions about the internet ministry? Please write to us at lm@tjc.org